We just left the Toys R Us store in Times Square, where we all got to celebrate the launch of the new Xbox 360 Arcade console.  The local Radio Disney station was on hand to get the crowd involved, and giving away a bunch of prizes didn't hurt either. 

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We spent the morning talking to the media about the Xbox 360, and why now is the time to get an Xbox 360 for families.   With all the best games everyone's playing, including 200 games rated T or E, tons of great family movies and TV shows from Xbox LIVE Marketplace, and a great price on the new SKU, the choice is really easy. 

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My son had a great time spending all morning at TRU (what 8 year old wouldn't?), and I had a great time hanging out with him, with Trixie, and with some of you who made it to the event (including Greg from VGBlogger, Wombat from CAG, and wildseven z 777 and XboxBoy68).

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More pix up on Flickr.  And on Trixie's blog