Fans worldwide can experience a thrilling look at the most anticipated game of 2007 with a special 60-second “Halo 3” trailer; Microsoft announces first chance for North American gamers to participate in the Halo 3 Multiplayer Beta by entering at Halo3.com

Humanity is about to experience another exciting look at the world of “Halo 3,” one of the most anticipated entertainment launches for 2007. Airing in North America, Monday, Dec. 4 on ESPN’s Monday Night Football and Xbox.com in Europe, the new 60-second “Halo 3” trailer will offer viewers an exclusive look at the iconic “Halo” universe and provide telling, new hints as to what Bungie Studios has in store for the highly regarded game, which is published by Microsoft Game Studios and exclusive to Xbox 360.

Fans can tune in to ESPN on Monday, Dec. 4 between 5:50 and 6:20 p.m. PST to catch this stunning new look at “Halo 3.” Additionally, the ad will be aired that same evening on Xbox.com at 8 p.m. PST /04.00 GMT/05.00 CET (Tuesday, Dec. 5).

The ad, created by McCann Worldgroup San Francisco, includes a mixture of live action and computer generated animation, will air one time only and will then be made available online worldwide through Xbox Live Marketplace and Xbox.com.

“Halo is a pop culture phenomenon!  The Halo franchise has changed the face of interactive entertainment and it's only fitting that we take an innovative approach to how we market and advertise the brand," said Jeff Bell, corporate vice president of global marketing for the Interactive Entertainment Business at Microsoft Corp.  "This invites a new audience with a rich back story, and continues to galvanize gamers around the world for the launch of Halo 3 in 2007.”

In conjunction with the ad, Microsoft today unveiled further details and an official call to entry for the “Halo 3” beta program. Beginning Monday, Dec. 4, by visiting http://www.halo3.com, gamers in North America will be able to register for the opportunity to be one of the select members to join the unprecedented “Halo 3” public beta program, scheduled to kick off in spring 2007. Today’s announcement confirms the first path of entry for gamers to participate in the beta program and be among the first to experience the most anticipated game of 2007.

The Xbox Live multiplayer public beta, which is a pre-release version of the multiplayer experience of “Halo 3,” is scheduled for availability in spring 2007 exclusively on Xbox 360. This beta also represents an opportunity for gamers to participate in the development of “Halo 3.” Through the resulting feedback, Bungie Studios will be able to further refine and hone the end result of “Halo 3.”

Unveiled earlier this year at the Electronic Entertainment Expo in Los Angeles, “Halo 3” represents the third chapter in the “Halo” trilogy, an international award-winning action series that grew into a global entertainment phenomenon, selling more than 14.7 million units worldwide, which equals nearly $700 million in sales, and logging in excess of 800 million hours of multiplayer action on Xbox Live.

About Bungie Studios

Bungie Studios was founded in 1991 with two goals: to develop games that combine brilliant technology, beautiful art, intelligent stories and deep gameplay, and then sell enough of those games to achieve its real goal of total world domination. Over the past 10 years it has produced games such as the “Marathon Trilogy” and the first two “Myth” games, hailed as classics by critics and gamers around the world. Bungie’s “Halo” franchise is an international award-winning action title that has grown into a global entertainment phenomenon, selling more than 14.7 million units worldwide, logging over 800 million hours of multiplayer action on Xbox Live and spawning action figures, books, a graphic novel, apparel, an upcoming film adaptation and more. Bungie is currently at work on “Halo 3,” which represents the third chapter in this “Halo” trilogy and is slated for release in 2007. More information on Bungie can be found at http://www.bungie.net.

About Microsoft Game Studios

Microsoft Game Studios is a leading worldwide publisher and developer of games for the Xbox and Xbox 360 video game systems, the Windows® operating system and online platforms. Comprising a network of top developers, Microsoft Game Studios is committed to creating innovative and diverse games for Windows (http://www.microsoft.com/games), including such franchises as “Age of Empires®,” “Flight Simulator” and “Zoo Tycoon®;” Xbox and Xbox 360 (http://www.xbox.com), including such games as “Gears of War” and franchises such as “Halo,” “Fable®,” “Project Gotham Racing®” and “Forza Motorsport™”; and MSN® Games (http://www.games.msn.com), the official games channel for the MSN network and home to such hits as “Bejeweled” and “Hexic®.”

About Xbox 360

Xbox 360 is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming network and unique digital entertainment experiences that revolve around gamers. Xbox 360 is expected to have a catalog of 160 high-definition games by the end of 2006 and to be available in nearly 37 countries by the end of this year. More information can be found online at http://www.xbox.com/xbox360.

About Xbox Live

Xbox Live is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects millions of members across nearly 25 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos, and movie trailers, as well as new game levels, characters and vehicles for all their favorite retail games. More information can be found online at http://www.xbox.com/en-us/live.