Get transported to Piñata Island for an afternoon of free family fun to celebrate the launch of “Viva Piñata” for the Xbox 360 

 

WHAT:             World’s Biggest Piñata Party

·         Play the new Xbox 360 videogame, “Viva Piñata”

·         Viva Piñata dance, crafts, games and family fun

·         Come face to hoof with a 35’ tall piñata

·         Meet life-size Viva Piñata characters from the animated TV series on 4Kids TV FOX Saturday mornings:  Hudson Horstachio, Paulie Pretztail and Fergy Fudgehog

·         Get the chance to win an Xbox 360 videogame and entertainment system and other great prizes with the Piñata pull

·         Enjoy Viva Piñata-themed kid craft area and free carousel rides

 

WHERE:           Santa Monica Pier 

                        Corner of Ocean Ave. and Colorado Ave., Santa Monica, CA

 

WHEN:             Saturday, December 2, 2006

10:45AM           Media Check in at the Pier

                        11:15AM           Mario Lopez Interviews/Photos on press line

11- 3 PM           Event

 

WHY:               The party animals from “Viva Piñata” are coming to the Santa Monica pier to help celebrate the launch of “Viva Piñata” for Xbox 360.      The same weekend, the Xbox 360 team in Mexico City is hosting a Viva Piñata celebration and creating a giant Horstachio Piñata guaranteed to beat the current record and become the World’s Biggest Piñata.    

 

ABOUT VIVA PINATA

“Viva Piñata” is the new Xbox 360 game that lets you create your own Piñata Island with over 60 species of Piñata. The “Viva Piñata” game play experience presents a customizable, social and spontaneous world that brings challenge and fun for all ages to the Xbox 360 platform.  In addition to the game, the Viva Piñata animated TV series airs Saturday mornings on 4Kids TV (FOX) and licensed merchandise will arrive in 2007.

 

About Xbox 360
Xbox 360 is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming network and unique digital entertainment experiences that revolve around gamers. Xbox 360 is expected to have a catalog of 160 high-definition games by the end of 2006 and to be available in nearly 40 countries by the end of 2007. More information can be found online at http://www.xbox.com/xbox360.

 

About Microsoft Game Studios
Microsoft Game Studios is a leading worldwide publisher and developer of games for the Xbox® and Xbox 360 video game systems, the Microsoft® Windows® operating system and online platforms. Comprising a network of top developers, Microsoft Game Studios is committed to creating innovative and diverse games for Windows (http://www.microsoft.com/games), including such franchises as “Age of Empires®,” “Flight Simulator” and “Zoo Tycoon®”; Xbox and Xbox 360 (http://www.xbox.com), including such games as “Gears of War” and franchises such as “Halo®,” “Fable®,” “Project Gotham Racing®” and “Forza Motorsport™”; and MSN® Games (http://www.games.msn.com), the official games channel for the MSN network and home to such hits as “Bejeweled” and “Hexic®.”

 

About Rare Ltd.
Rare Ltd., one of the world’s leading video game developers, was founded in 1985 by Chris and Tim Stamper. Based in the United Kingdom, Rare is the mastermind behind some of the most popular video games available, including multimillion-dollar sellers “GoldenEye 007,” “Perfect Dark®,” “Banjo-Kazooie” and “Donkey Kong 64.” In November 2005, Rare released “Perfect Dark: Zero™” and “Kameo™: Elements of Power™” for Xbox 360, the second-generation video games console from Microsoft, and continues to entertain the world with the upcoming release of “Viva Piñata.” For further information visit www.rareware.com.