Epic Games will release Gears of War in North America on November 12. 

From the press release:

“‘Gears of War’ represents the emergence of a thrilling new franchise for Xbox 360 and is the must-have game of 2006,” said Shane Kim, general manager of Microsoft Game Studios. “Combining the best in innovative gameplay, next-generation graphics and interactive storytelling, Epic has harnessed the extraordinary power of Xbox 360 to create an extremely powerful and immersive entertainment experience.”

“Our vision is to deliver a one-two punch of cinematic action paired with a thrilling and compelling interactive experience,” said Cliff Bleszinski, lead designer at Epic. “With ‘Gears of War’ we’ve created a title that will place gamers directly in the shadows of a ravaged world, surrounded by the beautiful remnants of a destroyed city and the horrific dangers that hide in the rubble.”