The Washington Post did a story today about how bloggers are getting the word out to gamers at E3.  They feature everyone's favorite dueling blogs, Joystiq and Kotaku.  From the story, What Press Pass? At E3, a Convergence of Card-Carrying Bloggers:

"It's hyper-competitive, but it's not nasty," Bulaong says of her blog's competition with Joystiq.com. Kotaku.com, owned by Gawker Media, has 10 bloggers here. Joystiq.com, an AOL subsidiary, has nine.

E3 provides a year's worth of material. Last Tuesday, on the eve of E3, Joystiq.com had more than 1 million page views, says James Ransom-Wiley, a 24-year-old contributing editor. So far this month, Kotaku.com has had 2.8 million page views, says Brian D. Crecente, its 35-year-old editor, compared with 5 million in all of April."

And then there's the mention of the Xbox Blogger Bus (by the way, we invited anyone to blog, not just Xbox-only bloggers) :

"Parked outside, there's a WiFi-connected "blogger bus" with leather couches and plasma TVs, and your ticket into this manor-on-wheels is a pledge to blog your little heart out about the Xbox. (Sorry, Nintendo and PlayStation fans.)"

And a word from your's truly! 

"The people who are blogging are the most enthusiastic, the most sort of evangelical," says John Porcaro, an online community manager for Xbox. He's also a blogger."